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Is 2012 the Era of Customer Engagement?

Listening to your customers is paramount, and there’s absolutely no doubt why Paul Greenberg , a thought leader in the CRM industry, thinks that 2012 is the era of customer engagement.  The most...

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5 ways an effective Sales Forecasting can help your Business

With the help of data and analysis, Forecasting helps you see into the future. Companies like Wal-Mart, Costco and many others focus on their sales forecasting to order their inventory and revise their...

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Do you have a winning team? How do you know?

You love winning, you take risks and are used to getting what you want. But, how do you know your team is a winning team? Learn five signs of extraordinary team and the key which allows the winning...

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Lead Management: The Art of Conversions!

Brand building spreads the word, finds you potential customers, helps you connect and creates the awareness. But, conversion of those potential leads is a completely different ballgame. You need a lead...

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Overworked: Really? 10 Steps to Help You Manage Your Time

Are you working 60+ hours a week?  Is it because you love to work or because your business demands it? Many people pride themselves on putting in long hours at work.  It gives them a feeling of...

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Most sales people think you should “always be closing,” but the real truth is…

If you have been in sales for a while, chances are you have heard the three letter acronym “ABC” which stands for “Always Be Closing”. This means you should be asking for the order every opportunity...

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Filling Your Sales Pipeline with an Integrated CRM

Every salesperson has their sight set on one thing: that glorious moment when a deal closes.  And in an ideal world, salespeople would be able to easily close one deal after another.  But in the...

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Customer Best Practice Series: Steve Ogden improves company-wide efficiency...

http://youtu.be/nJnULO1q3_o Steve Ogden, General Manager, Imagetek Inc. talks about improving efficiency company wide using Soffront. The post Customer Best Practice Series: Steve Ogden improves...

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Closing More Sales with Sales Automation

Let’s face it; there is one challenge that a lot of small and medium sized businesses face and that is, the need to keep closing sales. As a business owner, working very hard to reach your set goals is...

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Best Practices Businesses can use to Leverage CRM & Email Marketing – part 1...

  Businesses can leverage CRM (customer relationship management) software to maximize their time by marketing to contacts, nurturing leads into hot prospects, and keeping in touch with clients. Using...

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Finding consistancy with marketing automation

No matter what field you find yourself in, automation saves time off of processes while making tasks consistent. In terms to marketing, marketing automation saves time off of processes that marketers...

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5 Automation Statistics, that you should know

Depending where you are in your company as far as job title, sales, marketing or customer service, you’ve probably spent more time than you wish managing an ever increasing list of day to day...

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CRM & Marketing Automation a Match Made In Heaven

Good pairings are important. Like finding the right wine to go along with the right meal. It’s the same with your customer relationship management (CRM) and your marketing automation platform. Without...

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Is 2018 the Era of Customer Engagement?

Listening to your customers is paramount, and there’s absolutely no doubt why Paul Greenberg , a thought leader in the CRM industry, thinks that 2018 is the era of customer engagement.  The most...

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What is the use of sales and marketing automation tool?

There are a lot of fallacies and myths about sales and marketing Automation tool. So it is important to clarify what we are talking about. Many think that any action taken automatically such as...

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